Xperia X10 mini - European Mobile Phone 2010-2011: Yes, my smartphone

Accolade for Xperia X10 mini Sony ericsson Xperia X10 mini (below) has been awarded the title of European Mobile Phone 2010-2011 by the European Imaging and Sound Association (EISA). Chosen for its unique combination of compact size and excellent performance with a comprehensive range of features, the accolade highlights Sony Ericsson’s commitment to deliver smartphones optimised for communication and entertainment through its Sony Ericsson Xperia smartphones. Editors from 50 special interest magazines across Europe singled out the Sony Ericsson Xperia X10 mini as their No.1 mobile phone, highlighting the mobile phone’s style and design features and the easy way you can use it to communicate with just one hand. This accolade follows the earlier announcement that the Sony Ericsson Xperia X10 mini has received the prestigious Red Dot Product Design Award 2010. The official award citation from the EISA jury reads: "Xperia X10 mini from Sony Ericsson is a very small and stylish mobile phone. Nonetheless, it delivers excellent performance with a comprehensive range of features such as GPS, Wi-Fi, 3G and a five-megapixel camera with flash. The phone runs on the Android platform and offers users the full benefits of a much larger device although its touchscreen size is just 2.55in (6.48cm). Its small size and weight and variety of vivid case colours make it perfect for introducing the fairer sex to smartphone technology." Sony Ericsson Malaysia general manager Alex Wong said: "We’re delighted Sony Ericsson has been recognised for refining the smartphone user experience. … Sony Ericsson has identified the need for a compact and powerful mobile phone with all the benefits that come from a smartphone platform." The stylish human curvature design of the Sony Ericsson Xperia X10 mini, combined with touch navigation optimised for compact screens, offers users the easiest way to connect and communicate with one hand. The credit card-sized handset enables consumers to co-create an experience that is as individual as they are. The clever graphical user interface, with four customisable touch corners and intuitive navigation, opens up limitless possibilities and access to favourite applications and web links with just one touch. Consumers can also build a unique mobile phone experience and download games, movies, music and more than 90,000 free and best-selling applications at Android Market.
Updated: 11:04AM Mon, 06 Sep 2010
Click here to go to the official link of EISA Award for European Mobile Phone 2010-2011